Usage Bands
What we charge for licensing our images depends on:
- Whether the image will be used nationally, regionally or locally
- Whether you are a small, medium or large registered company or registered charity
or a government department
- Whether you are a non-profit or commercial educational institution
- Whether you are a low-usage personal user
- How large an image you need (web, small, medium, large or extra large).
First you need to decide which Usage Band you fall into. Our Usage Bands
are listed below:
Band A - Low Usage Category
Only for very small organisations, non-profit education or
personal use
| Description |
Example |
Limitations |
Small Charity
(annual income less than £50,000) |
e.g. Local Badger Group |
Up to 500 prints or 5,000 web impressions.
Presentation may be given by up to 5 speakers. |
Small Non-Profit
(annual income less than £50,000) |
e.g. Local School Club |
| Personal Use (such as a PowerPoint presentation) |
e.g. Speaker at the WI |
Teaching in a Non-Profit School or College
(i.e. most state-funded schools) |
e.g. Calder High School |
Band B - Medium charity, commercial education or small company
| Description |
Example |
Limitations |
Medium Charity or Non-Profit
(annual income less than £200,000) |
e.g. Badger Trust |
Presentations may be given by up to five speakers.
If used in published print media, Band C/D/E/F applies. |
Teaching in a For-Profit School,
Commercial Training Organisation,
Private/Public School or University |
e.g. Harrow, Eton, etc |
Small Company
(Turnover less than £500,000) |
e.g. Wildlife Consultant |
Band C - Local media, large charity or medium company
| Description |
Example |
Limitations |
| Local (single town/conurbation) Newspaper |
e.g. Halifax Courier |
If used in published Regional or National print media, Band D/E/F applies. |
| Local (single town/conurbation) Magazine |
|
Large Charity or Non-Profit
(annual income less than £1,000,000) |
e.g. Local Wildlife Trust |
Medium Company
(Turnover less than £2,500,000) |
|
Band D - Regional media, very large charity or large company
| Description |
Example |
Limitations |
| Regional/County Newspaper |
e.g. Yorkshire Post |
If used in National print, Band E/F applies.
Use covers a single newspaper, magazine, government department, government agency or company. |
| Regional/County Magazine |
e.g. Lancashire Life |
Very Large Charity or Non-Profit
(annual income more than £5,000,000) |
e.g. National Trust |
Large Company
(Turnover more than £2,500,000) |
e.g. British Aerospace |
Band E - National media, Government department or agency or very large/PLC company
| Description |
Example |
Limitations |
| National/Nationwide Newspaper |
e.g. Daily Mail |
Use covers a single newspaper, magazine, government department, government agency or company. |
| National/Nationwide Glossy
Magazine |
e.g. Radio Times |
| Government Department and related agencies |
e.g. DEFRA |
Band F - Cover publications in all bands by a single Licensee
| Description |
Example |
Limitations |
| Covers use in multiple publications in all Bands A to E |
e.g. Government campaign with adverts in
Daily Mail, Independent and Guardian |
Ideal for national campaigns in which different print publications will be used. |
|
